Hat Sizing
Before purchasing, please measure your head to ensure the perfect fit.
Avoid using an old hat as a reference — sizing can vary between production years, styles and brands. Each product description includes the hat size in centimetres.
To find your size, measure around your head about 2–3 cm above your eyebrows, where the hat will sit. You can use a tape measure, or if you don’t have one, a piece of string, phone charger, or similar item measured against a ruler will work just as well.
See our hat sizing guide below for more details.
All our hats are made from UPF50+ rated fabrics — more information on this is provided below.
Hat Sizing Guide
Our hat sizes are listed in both centimetres and inches. Please see the table below and follow the instructions to measure your head accurately. Please note, our hats have a ±1 cm sizing tolerance. This means they may run larger or smaller than standard table below – this will be noted in the description under each hat listing.
| Electric Pukeko Hat Size | CM | Inches |
|---|---|---|
| S - Small | 54cm | 21 1/4" |
| S-M - Small/Medium | 55cm | 21 2/3" |
| M-L - Medium/Large | 57cm | 22 4/9" |
| L-XL - Large/Extra Large | 59cm | 23 2/9" |
| XL-XXL - Extra Large/2 XL | 61cm | 24" |
| 2XL-3XL | 62cm / 63cm | 24 4/5" |
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S, S–M: If your head measures 55cm or less, we strongly recommend adding a hat filler to your order for a small $2 investment. This will ensure a snug, comfortable fit and can also be used with other hats you already own.
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M–L: Our standard or “average” head size. Most styles are available in this size.
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L–XL: Available in most styles.
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XL–2XL: Common in our wide-brim and men’s ranges.
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2XL–3XL: Measures either 62 cm or 63 cm in circumference (stated in each product description). Available in limited styles.
Please check the product description for exact sizing, as some hats may vary by ±1 cm from the sizing table.
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We strongly recommend adding a hat filler to your order for a small $2 investment. This will ensure a snug, comfortable fit, can be used with other hats you already own, and will save on freight if you need one later.
If you’re unsure about your head size, contact us at sales@electricpukeko.co.nz — we’re happy to help.
Staying Sun Safe
UPF 50+
We all know how harsh our New Zealand sun can be, and how important it is to select the correct hat for you to protect yourself from the elements. New Zealand has one of the highest rates of skin cancer in the world. If you work outdoors or take part in any outdoor activities you should always wear a hat for sun protection.
Our hat fabrics have been independently tested to the New Zealand standard AS/NZS 4399:2017 and rated UPF50+, the highest rating for excellent sun protection.
What is UPF 50+ all about:
The UPF rating indicates how well the material blocks ultraviolet radiation from the sun, also known as solar ultraviolet radiation (UVR). The higher the UPF rating, the more solar UVR gets blocked by the material and the less exposure to solar UVR you will receive.
Classifications of UPF ratings:
Minimum 15
Good 30
Excellent 50, 50+; this is what all Electric Pukeko’s hat fabrics are rated at.
Sun protection tips:
If you are after the best sun protection possible we recommend our wide brimmed ladies and mens styles, wide brim wool hats, bucket hats and leggionaire caps, as these hats provide the most coverage and are excellent sun protection for the face, eyes, ears, and the back of the neck. A brim size of 6cm or more is sufficient. Be sure to always wear sunscreen and cover up with correct clothing for the elements.